Daniel Lee, after leaving Bottega Vanetta and becoming the new creative director of Burberry, has officially shown his completed vision for the brand.
Written By Brooke Corbo
Burberry RTW Spring 2024
Daniel Lee, who is previously known for his work With Bottega Vanetta, has become the creative director of Burberry as of September 2022. Lee has created a fall/ winter collection for the brand showing us only half of his vision, although on September 18th at the London Highbury Fields during London Fashion Week, we got to see the full direction in which he plans on going.
Daniel Lee Photographed by Vogue
Daniel Lee has officially taken Burberry to the next level not only as a whole but within the clothing itself. Throughout his new spring/summer 2024 collection, the attention to detail and commitment to overall theme is appreciated especially by the London community. The collection is an homage British Themes such as fruits and English Meadows and there is an emphasis on British clothing styles that are fitting to the body. Daniel Lee’s attention to detail and accessories allows for a more fluid collection that has multiple layers.
The floral prints give off a light and airy sensation allowing people watching to feel a sense of freedom. Although when discussing the asymmetric seams, fun prints, and sharp cuts throughout the collection, one could say Daniel lee is reinventing the traditional trench coat we all know and love.
Burberry RTW Spring 2024
Now seeing the full direction in which Burberry is headed, it can easily be said that the house is in good hands. Daniel Lee has proven twice that he can take an ever so loved brand and not change it but enhance its attributes while also adding his own personal touch.
